Winback engine
Built-in points and tiers that bring quiet customers back — automatically.
The Winback engine is a full rewards + reactivation program built directly into ZentraBite — no separate plugin, no integration fees, no reconciliation drama. Every order automatically earns points, every customer is tiered by 12-month spend, and the moment someone goes quiet the engine fires a targeted winback offer.
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Because the data lives in the same database as your orders and customer CRM, you can trigger things other loyalty tools can't: Gold-tier-only winback campaigns, birthday auto-rewards, and tier-upgrade SMS the moment someone crosses a threshold.
Four steps — that's the whole thing.
Points per order
Default: 1 point per $1 spent. You choose the rate. Points land the moment Stripe confirms payment.
Tier progression
Bronze → Silver → Gold → VIP. Tiers recalculate on rolling 12-month spend, so customers can fall back — keeping them motivated.
Redeem at checkout
Customer sees their balance in cart, taps Redeem, discount applies instantly. Works on storefront, app, and POS.
Automated rewards
Birthday bonus points, tier-up celebration SMS, win-back offers — all fire automatically based on customer state.
Every detail, covered.
- ✓1 point per $1 spent (configurable)
- ✓4 tiers with independent earn rates and perks
- ✓Birthday rewards auto-delivered
- ✓Redemption at checkout on every channel
- ✓Customer-facing rewards page inside your app
- ✓Segment by tier for targeted SMS/email
Restaurants with enough repeat traffic to care about turning it into more. If 30%+ of orders come from known customers, this pays for itself quickly.